Job Description Summary

The Marketing Manager acts as a marketing lead, with full accountability for the assigned portfolio. The candidate is expected to drive critical business initiatives, effectively operating withing BD matrixed organization to de‐liver impactful results. This role will be primarily focusing on upstream marketing activities, such as innovation and new product development for our WW IPD Platform.

Job Description

--We are the makers of possible--

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

--Why join us?--

A career at BD means learning and working alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time.

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow and thrive. And find satisfaction in doing your part to make the world a better place.

Become amaker of possiblewith us!

--Our vision forMedication Management Solutionsat BD--

With our technical capabilities, the Medication Management Solutions (MMS) team are able to manage multiple systems and our operational capabilities enable us to have medications available when and where needed, reducing inefficiency and waste for nursing and pharmacy teams.

WW IPD vision is to enable safe and effective infusion therapy for all, by delivering differentiated products, providing exceptional service, and collaboratively creating and sharing value with our customers. The business platform is accountable for portfolios including Hazardous Drugs Solutions (HDS), IV Access (IVA), Gravity & Syringe Delivery (GSD) and Infusion Systems portfolios and is uniquely positioned at the interface of MDS and MMS business units.

--About the role--

The Marketing Manager acts as a marketing lead, with full accountability for the assigned portfolio. The candidate is expected to drive critical business initiatives, effectively operating withing BD matrixed organization to de‐liver impactful results. This role will be primarily focusing on upstream marketing activities, such as innovation and new product development for our WW IPD Platform.

-Main responsibilities will include:

• Supports Sr. Marketing Manager in the responsibilities of driving innovation and new product developments for assigned portfolio within WW IPD Platform,
• Propose and perform appropriate market research and VOC activities for innovation (where relevant, for new product development projects), create need statement, assess value pool/market size, prioritized value drivers and BD right to play/win,
• May serve as marketing contact with starts up companies for potential external partnership assessment and opportunities to accelerate the innovation velocity.
• Stay up-to-date with industry trends, competitive landscape, analyze market data, VOC insights to identify areas for improvement in our product and service offerings as well as innovation opportunities,
• Collaborate with the innovation team (R&D, Medical Affairs, etc.) to advance projects in the ideation phase through Gate A, B and C,
• Propose line extensions and new products to better serve customer segment needs and optimize revenue, growth and profitability targets,
• Collaborate with the product development team to define and prioritize product features and enhancements based on market feedback and customer needs,
• Support the Global Product Development System (GPDS) process as a core team member for the assigned project(s). Accountable for completion of respective marketing deliverables to ensure commercial excellence through collaborative efforts with all levels of other functional areas.
• Lead the product launch efforts, in collaboration with the downstream team and regions. Develop a global marketing launch plan that defines "how to win”, including market development, evidence generation, marketing communications and promotional strategy, content creation, pricing strategies, and customer and sales-facing associate training.

-About you

• Bachelor’s degree in Business, Marketing or Technical Field; Master’s degree or MBA preferred,
• 3-5 years’ experience in a marketing, strategy, product management or related field within healthcare, medical device and/or related industry,
• Experience and understanding of working in large matrix organization,
• Prior experience with infusion products would be a plus,
• Fluency in English (additional languages considered as a plus) and high computer literacy (MS PowerPoint, Word, Excel, etc.)
• Up to 20% travel, primarily with Western Europe

Click on apply if this sounds like you!

Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.

To learn more about BD visit:https://bd.com/careers

Primary Work Location

CHE Eysins - Business Park Terre-Bonne

Additional Locations

Work Shift